Level 3 12–15 marks
• Proficient skill in the use of digital technology or ICT in the evaluation.
• Proficient understanding of issues around audience, institution, technology, representation, forms
and conventions in relation to production.
• Proficient ability to refer to the choices made and outcomes.
• Proficient understanding of their development from preliminary to full task.
• Proficient ability to communicate
The prezi on codes and conventions seems to be missing a few points (blank at the end) but is thorough in its exploration of audience expectation and readings of thrillers.
Lewis' entry on representation does not go into much depth about how teenage boys are represented. I thought that Lewis' entry on institutions was thorough and I like his point about a British film company promoting a British made film. Lewis seemed very confused in his post about audiences and his writing lacked organisation. I wasn't sure what he was trying to say about primary audience. Lewis' post on addressing and attracting an audience was good but not in depth enough. His post on technology was reasonably thorough. The post on progression from prelim was fairly basic.
A few careless mistakes aside, Lewis' evaluation has improved since last year. There is some variety in the ways that things have been presented and on the whole there is more depth to the work.
Lewis 13/20
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